The PSA is based on Jan Wagner's book "Raising Safe Kids in an Unsafe World" and features an introduction by Wagner and the PSA's mascot character Yello Dyno. The story of the PSA centers on a girl named Lyric who falls prey to professional "tricky person" Reginald Charming. The PSA prides itself on its "startling and accurate" portrayal of tricky people and was created to educate its viewers on recognizing the traits of a tricky person.

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Jeannette Seh
Carmen

Greg Romero Wilson
Yello Dyno (voice) / Wendell
TM
Tyler Mason
Reginald Charming
JL
Jessica Lee
Lyric
LMF
Linda Marie Ford
Mrs. Hopefield

Phyllis Cicero
Edna Brown
LD
Lucien Douglas
David
MS
Molly Schantz
Melody
CH
Chad Hamilton
Jazz
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